Case Study: Jobvite achieves reduced churn and increased upsells with Totango

Jobvite takes a data-driven approach to reducing churn and improving upsells

Jobvite is a leading social recruiting and applicant tracking platform that helps companies build candidate pipelines and streamline hiring. During rapid growth in 2013, Jobvite lacked visibility into real product usage beyond basic CRM data, leaving their Customer Success team unable to tell which customers were adopting the platform or struggling—resulting in rising churn and missed upsell opportunities.

In August 2013 Jobvite implemented Totango to capture real-time product engagement out of the box, build accurate health scores, and get actionable customer analytics. Within weeks they had full engagement visibility, were able to proactively remediate at‑risk accounts, formalize onboarding, and better target expansion opportunities—leading to lower churn and more effective upsell and renewal efforts.

Jobvite

David Lahey

VP of Customer Success