Case Study: a leading pharmacy boosts store revenue and monitors brand performance with Toluna Start

a leading pharmacy tracks performance across 9,000+ stores with Toluna

a leading pharmacy needed to understand customer sentiment and ensure consistent corporate guidelines were maintained across its 9,000+ stores. They partnered with Toluna and its Toluna Start service to address this challenge.

Toluna implemented a solution that collected over two million customer interviews via point-of-sale receipt invitations. The vendor provided monthly scorecards for each store and tied the data to key operational metrics. This enabled the pharmacy to track satisfaction, investigate trends, and focus on improving the customer experience, which ultimately helped to increase visits and boost revenues.