Case Study: Charleston Battery boosts fan experience and revenue with Toast

Charleston Battery boosts per caps 34% with Toast

The historic soccer club Charleston Battery partnered with Toast, using their Toast Go® Handhelds, Toast Retail, and Toast Fundraising products, to modernize their stadium operations. Their outdated technology was causing frustratingly long lines and lost revenue, as the old hardware could not handle high-volume sales or withstand the stadium's outdoor, harbor-side environment.

By implementing Toast's durable and reliable point-of-sale system, the club streamlined sales in suites, parking, and merchandise. The solution from Toast delivered measurable results, including a 34% jump in merchandise revenue per fan, a significant increase in day-of parking sales, and over $1,500 raised through fundraising initiatives.

Charleston Battery