Case Study: Edmunds.com achieves huge developer adoption and new revenue with TIBCO Cloud™ Mashery

Driving Innovation and Revenue with Partners and Developers

Edmunds.com needed a faster, more scalable way to deliver its rich automotive data to developers and onboard partners, since flat files and FTP servers were no longer practical. To support API-driven growth, Edmunds.com turned to TIBCO Cloud™ Mashery for API management and developer outreach.

TIBCO Cloud™ Mashery helped Edmunds.com launch and manage its API program with tools for traffic and partner management, analytics, and developer evangelism. The results included a 742% increase in member registrations in two years, a 5,150% average quarterly increase in production developers, and a 75% reduction in app development time, helping the API become a multi-million dollar revenue generator.

Edmunds.com

Ismail Elshareef

Director of Open Platform