Case Study: Carrefour achieves a 7.5% revenue increase in 9 weeks with Theodo’s Store Adaptor

Carrefour boosts turnover by 7.5% in 9 weeks with Theodo

Carrefour, a global mass retail leader, faced the challenge of optimizing product assortment choices for each individual store to improve space usage and profitability. Despite having Europe's largest retail data lake, their tools were obsolete and manual. They partnered with Theodo to address this using a solution from the Assortment Suite.

Theodo developed and deployed Store Adaptor, a solution featuring algorithms for KPI forecasting and assortment optimization, integrated into Carrefour's existing tools. Using a causal inference method to measure impact, the solution generated a 7.5% revenue increase on pilot stores in just nine weeks. Theodo's work was successfully rolled out to 1,200 stores nationally.

Carrefour