Case Study: Healthcare National Marketing achieves scalable outreach to 90,000+ members and daily new enrollments with Text Request

We’ve grown from 30 employees to 175 in the last six years, but we want to maintain a small company feel with texting

Healthcare National Marketing, Inc., the group administrator for the National Association for Medical and Dental serving 90,000+ members, needed a scalable way to reach members for sales, customer service, billing and collections. To address this communication challenge, they adopted Text Request’s SMS platform to support outreach across departments.

Text Request was rolled out for sales lead generation, customer service and collections, with group messaging enabling the company to contact thousands at once. The result: Healthcare National Marketing sees new enrollments daily via text, streamlined billing and collections, broader reach across its 90,000+ membership and a clear, positive ROI from Text Request.

Healthcare National Marketing

Sherri Paules

Chief Executive Officer