Case Study: R&A Marketing boosts lead generation with Text Request

We live in a world where texting is a required tool

R&A Marketing is a full-service furniture advertising agency that wanted to help its clients drive more conversations and conversions from their websites. To create a more natural first touchpoint for visitors, the company looked for a texting solution and chose Text Request, using its SMS Chat widget and texting platform to improve lead generation and customer engagement.

With Text Request, R&A Marketing installed the SMS Chat widget on client websites, set up textable numbers, and used the platform to support conversations and appointment setting by text. The results were strong: texting increased by over 1000% during the early COVID-19 period, some clients saw a 62% increase in response rates compared with email contact forms, and 53% of incoming texts were product and pricing inquiries.

R&A Marketing

Kevin Doran

Co-Owner