Case Study: StudioPOP achieves rapid class bookings and stronger member engagement with Text Request

Tapping members and fostering relationships via texts keeps a gym running.

StudioPOP, a 13-person CYCLE+ studio in Tulsa, needed a more personal, fast way to keep members engaged and drive class bookings—email felt impersonal and slow. They adopted Text Request’s SMS group messaging and message templates to create quick, energetic touchpoints that matched their in-studio vibe.

With Text Request, StudioPOP sends a weekly group text every Sunday at 7 p.m. prompting members to book classes; within 30 minutes the slots regularly begin filling up. The message templates also save considerable time—only a few seconds of tweaking—and Text Request has helped StudioPOP strengthen member connections, speed up bookings, and streamline communications.

StudioPOP

Abbie Peraza

Owner