Case Study: Lumavate achieves account-specific ABM targeting and brand growth with Terminus

Lumavate Adds Sigstr to ABM Strategy with Account-Specific Targeting

Lumavate, founded in 2015, is an enterprise platform for building progressive web apps that deliver personalized mobile experiences. As a young company trying to disrupt the mobile tech space, Lumavate needed to establish a consistent brand presence across the organization and reach key accounts with targeted, personalized messaging as part of an account-based marketing (ABM) strategy.

Lumavate adopted Sigstr to standardize employee email signatures and run account-specific banner campaigns that align with their ABM and paid social efforts. The team ran 180+ campaigns, sending over 300,000 emails a year with targeted creative (notably the successful “Whiteboard Wednesday” series), which drove repeat traffic and subscriber growth, strengthened prospect perception through personalized outreach, and benefited from Sigstr’s SOC 2/AWS-backed security.

Lumavate

Stephanie Cox

Vice President of Marketing