Case Study: Zehnder France achieves high-quality lead generation and appointment setting with The Telemarketing Company

Zehnder France books qualified appointments in 1 week with The Telemarketing Company

Zehnder France, a provider of industrial air filtration solutions, experienced a significant drop in leads due to the COVID-19 pandemic. To address this challenge, they engaged The Telemarketing Company (TTMC) to implement a multilingual telemarketing and lead generation campaign targeting sectors like logistics, manufacturing, and food production.

The Telemarketing Company deployed native French-speaking agents trained in the SPIN selling model to book high-quality appointments. Despite obstacles presented by the pandemic, the agile campaign was quickly set up and delivered successful results within a week. After a successful 12-week trial, the program was extended, with Zehnder France highly satisfied with the quality of appointments set, which helped reinforce their sales activities during a period of disruption.

Zehnder France