The Telemarketing Company
93 Case Studies
A The Telemarketing Company Case Study
CtrlPrint, a Swedish collaborative reporting company used by over 650 organizations, wanted to grow its UK market share and needed a specialist partner to generate qualified online demos for its senior sales team. They were looking to reach senior decision makers in targeted segments such as FTSE 100, FTSE 250, AIM Trading Clients, and Investment Trusts, at the right time in the financial reporting cycle.
The Telemarketing Company supported CtrlPrint with data enrichment, list building, and strategic appointment setting, validating contacts, filling data gaps, appending financial year-end and agency information, and then targeting prospects with refined calling and close campaign feedback. The result was a solid pipeline of 21 appointments, with 2 demos already converted into sales, and The Telemarketing Company also delivered enriched data that CtrlPrint can reuse for future marketing efforts.