Case Study: Buyerdock drives compliant 2D-QR barcode adoption with TTMC

Buyerdock builds 183-result pipeline with The Telemarketing Company

Buyerdock, a provider of a GS1-approved 2D-QR barcode solution, faced a significant market opportunity when new EU regulations were announced. They needed to educate UK exporters about the impending law changes and drive adoption of their service. Lacking the internal resources to capitalize on this, they engaged The Telemarketing Company (TTMC) to execute a targeted lead generation campaign.

The Telemarketing Company executed a highly tailored telemarketing campaign, educating prospects and qualifying leads. The close collaboration and real-time reporting allowed for continuous optimization of the approach. TTMC delivered a strong pipeline of 183 results, exceeding the client's expectations and providing valuable market intelligence. The success led Buyerdock to plan for an expanded campaign and consider TTMC for additional services.

Buyerdock