The Telemarketing Company
93 Case Studies
A The Telemarketing Company Case Study
360T, an independent global provider of web-based trading technology for OTC instruments, needed support generating new leads during a busy period so its internal team could focus on closing business and serving existing clients. The company chose The Telemarketing Company for a targeted lead generation campaign, supported by the agency’s professionalism and understanding of the FX market.
The Telemarketing Company ran a focused lead generation campaign across 360T’s multi-bank trading systems, using solution-selling calls to identify pain points and present relevant benefits such as integration, efficiency, and time savings. The reporting was especially strong and helped optimise the campaign, which delivered 32 qualified sales leads and results that 360T said were far better than previous campaigns.