Case Study: Huey Magoo's boosts Google reviews and guest feedback with Tattle

Huey Magoo's boosts Google reviews from 4.09 to 4.53 with Tattle

Huey Magoo's, a fast-growing chicken tender franchise, faced significant challenges with its ineffective mystery shopping program, which failed to provide consistent operational insights across its locations. This lack of reliable guest feedback meant the executive team was missing a critical perspective for their strategies. They partnered with Tattle to implement its all-in-one guest feedback and analytics platform to gain real-time insights and improve guest recovery.

By using Tattle, Huey Magoo's replaced its mystery shopping and collected over 50 times more feedback. The solution provided macro-level operational insights and integrated reputation management tools. As a result, Huey Magoo's saw its Google review score jump from 4.09 to 4.53, achieved a 96.5% survey completion rate, and reduced its incident rate by 33%. Tattle enabled the franchise to build a data-driven culture focused on guest experience.

Huey Magoo's