Case Study: Roy Rogers achieves 30x more customer feedback and 3,051% more operational insights with Tattle

How Roy Rogers Increased Customer Feedback Data By 3,051% With Tattle

Roy Rogers, the restaurant chain, wanted a better way to capture genuine guest feedback and recover unhappy customers. After years of relying on mystery shopper reports that only provided occasional snapshots, the team needed a more consistent source of insight into store performance and guest experience. They worked with Tattle and its guest feedback platform, integrated with Olo and Punchh.

Tattle enabled Roy Rogers to send post-transaction surveys, gather feedback at scale, and trigger guest recovery workflows for low ratings. The results included a 97.1% survey completion rate, 1.15 million guest insights collected in 12 months, a 3,051% increase in operational insights, and a 20% increase in atmosphere scores, giving Roy Rogers much deeper visibility and a faster way to improve operations and win back guests.

Roy Rogers

John Giffin

Consumer Care Manager