TargetX
37 Case Studies
A TargetX Case Study
The University of New Haven, a private institution founded in 1920 with about 6,800 students, faced a surge in applications that left admissions staff overwhelmed by paper files and long review times. Leadership prioritized faster applicant decisions, a paperless process, and better communication to increase yield and attract higher‑quality students.
They adopted Decision Cloud, a mobile review app that integrates with their CRM and provides structured data, customizable scorecards, and on‑the‑go file access and annotations. The change cut application review time by 50–75%, saved over a quarter million sheets of paper annually, made the admissions team fully mobile, boosted yield in a competitive market, and raised average incoming GPA from 3.1 to 3.5.
Kevin Phillips
Associate VP of Enrollment Management