Case Study: Campaign Monitor achieves increased agent productivity with Talkdesk

Campaign Monitor - Customer Case Study

Campaign Monitor, a marketing software company that helps teams create and measure email campaigns, struggled with multiple disparate contact‑center tools that didn’t integrate well with Salesforce. This fragmentation limited reporting and analytics and forced agents to perform time‑consuming manual tasks, making it difficult to deliver personalized customer interactions.

By consolidating on Talkdesk and using Talkdesk for Salesforce (with Slack and email alerts), Campaign Monitor implemented real‑time data sync, automated workflows and immediate case screen pops that present contextual caller info. The result: dramatically improved agent productivity, fewer manual entries, faster transfers and unified reporting across the contact center, enabling more personalized, efficient customer conversations.

Campaign Monitor

Vivek Visvanathan

Director of Go-to-market Operations