Case Study: Canfor cuts new-hire turnover by up to 30% and improves workplace safety with TalentClick

How Canfor used TalentClick Assessments to Improve Workplace Safety & Reduce New Hire Turnover by Up to 30%

Canfor, a leading international forestry company with over 7,000 employees, faced high workplace safety incidents and significant new-hire involuntary turnover driven by poor personality fit, rule compliance, and attendance rather than technical skill gaps. To address this, they partnered with TalentClick and used the TalentClick Safety Quotient to better evaluate candidates’ behavioral fit and rule-following tendencies during hiring.

TalentClick delivered customized Safety Quotient assessments and role-specific benchmark reports, giving Canfor insights into candidates’ safety strengths, motivations, and behavioral risks. After assessing over 5,400 potential hires, TalentClick’s solution helped reduce new-hire turnover in challenged locations from about 40% to under 10% (up to a 30% reduction where candidate pools were shallow), produced workers 3× more likely to pass a 3-month probation, and measurably improved hiring quality and workplace safety.

Canfor

Michael Palmer

Former Director, Talent Acquisition