Case Study: Infor achieves nine-figure AWS Marketplace growth with Tackle.io

Infor drives nine-figure AWS Marketplace growth with Tackle.io

Infor, a global leader in industry-specific cloud software, faced the challenge of meeting its enterprise customers' growing demand to transact its solutions through AWS Marketplace. To build and scale a successful go-to-market strategy on the marketplace, they partnered with the vendor Tackle.io.

With support from Tackle's Managed Services team and platform, Infor implemented a flexible, customer-centric solution. This involved integrating marketplace transactions into its core quoting and order flows, adapting its approach for international buyers, and using data to target high-propensity deals. The results were significant, with Tackle.io helping Infor drive a nine-figure revenue stream through AWS Marketplace, close 15 international deals in just two weeks, and achieve higher conversion rates.

Infor