Case Study: BigID drives 300%+ revenue growth with Tackle.io

BigID drives 300%+ revenue growth with Tackle.io

BigID, a leading data discovery and classification platform, faced the challenge of navigating the shift in enterprise software purchasing toward cloud marketplaces. Without a defined Cloud GTM strategy, they struggled with integration complexity and needed to educate their sales teams on co-selling and private offers to remain competitive. They partnered with vendor Tackle.io to leverage its Cloud GTM Platform, including Tackle Prospect and the Tackle Salesforce application.

By implementing Tackle's solutions, BigID streamlined its sales workflow, reducing deal registration time from 10 minutes to 2 minutes. The integration empowered their sales team and enabled a strategic co-selling approach. This resulted in phenomenal growth, including over 300% YoY revenue growth in its first two years with Tackle and an increase in their close rate from 18% to 34%.

BigID