Case Study: TTEC cuts video production time by 70% with Synthesia

How TTEC cut video production time by 70%

TTEC, a global CX technology and services innovator, needed a faster way to create and maintain engaging e-learning videos for internal teams and clients. Their existing process relied heavily on external voiceover artists, making updates slow, inflexible, and costly—especially when localizing content for multiple languages. Synthesia helped them address this challenge with its AI video creation platform.

Using Synthesia, TTEC’s team uploads scripts, selects templates and AI avatars, and quickly produces branded training videos in four languages. The results were significant: a three-person team created more than 2,000 micro videos in about a year, reduced video production time from 10 days to 3 days, and achieved 70% time savings per video.

TTEC

Nathan Telford

Senior Media Supervisor