Case Study: Vera Bradley achieves scalable multichannel distribution growth with Swisslog

Vera Bradley boosts picking accuracy to 99.5% with Swisslog

Vera Bradley, a retailer of handbags and accessories, faced significant challenges in its distribution operations due to explosive growth. With half of its inventory stored offsite, the company experienced declining picking efficiency and degraded service levels for its multichannel sales model. Swisslog Holding planned and implemented a highly automated 200,000 square foot distribution center expansion, which included warehouse execution software for intelligent conveyance and system performance forecasting.

The flexible and scalable automated solution designed by Swisslog Holding provided Vera Bradley with a foundation for continued growth. The project resulted in a 25 percent increase in productivity and improved picking accuracy to 99.5 percent. This transformed their supply chain into an enabler of their strategy, supporting a doubling of revenue and global expansion over the next five years.

Vera Bradley