Case Study: a leading streaming platform achieves 99% ad moderation quality and 200% faster approvals with Sutherland Global Services

Leading Streaming Platform achieves 99% ad moderation quality with Sutherland Global Services

Sutherland Global Services helped a leading streaming platform scale its multilingual ad moderation operations. The client faced challenges in maintaining consistent quality and efficiency across its rapidly growing, global advertiser base due to manual processes and complex compliance requirements.

Sutherland implemented a centralized, governance-driven moderation framework using its proprietary platforms. This solution delivered a sustained ad approval quality rate of 99% and improved approval turnaround time by 200%, resulting in faster campaign launches and enhanced advertiser experience.