SurveyMonkey
117 Case Studies
A SurveyMonkey Case Study
Nexonia, a Toronto-based provider of cloud expense and timesheet management, had operated for a decade without a formal customer feedback process and wanted structured input on its web and mobile experiences. The team needed a way to hear user opinions to guide product priorities.
Using SurveyMonkey, Nexonia collected hundreds of responses that pointed to a desire for a flatter, modern UI and more mobile functionality. Within 60 days they rolled out a flatter web interface, began developing mobile features like payment status and approval history, received overwhelmingly positive admin feedback, and now plan to embed NPS and run regular surveys to keep product decisions aligned with customer needs.
Neil Wainwright
Chief Executive Officer