Case Study: Kyloe Partners achieves a 2x increase in marketing communications and a 60% workload reduction with SugarCRM

Kyloe Partners, Bullhorn’s Global Integration Partner, Utilizes Sugar Market to Double Lead Generation Campaigns and Cut 60% of Workload

Kyloe Partners, a UK-based Bullhorn integration and consulting firm founded in 2015, helps recruiters optimize CRM technology and integrations. Frustrated by a limited Act-On setup, Kyloe needed a user-friendly, Bullhorn-integrated marketing automation tool to eliminate manual data exports, speed contact engagement, simplify email and landing-page creation, and better align Sales and Marketing—so much so that they considered building a custom integration before discovering Sugar Market.

After a single live demo Kyloe adopted Sugar Market: its native Bullhorn sync removed manual work, the Events–GoToWebinar integration and ready templates made landing pages and emails fast to build, and nurture campaigns became simple to create. The result: a 60% reduction in the marketing manager’s workload, a doubling of deployed marketing communications, and unified Sales/Marketing visibility into the customer journey without custom development.

Kyloe Partners

Kirsten Moorman

Marketing Manager