SugarCRM
187 Case Studies
A SugarCRM Case Study
KRAMSKI GmbH, a global stamping and molding manufacturer headquartered in Pforzheim, faced inconsistent, spreadsheet-based sales tracking across its sites in Europe, Asia, and North America. With limited visibility into leads, opportunities, and pipeline—especially for traveling executives—the company needed a standardized online sales monitoring and reporting tool to ensure accurate data, document the sales process, and support targeted marketing.
Working with Sugar partner MyCRM, KRAMSKI implemented Sugar Professional (integrated with IBM Lotus Notes) in about four months, standardizing opportunity management and reporting. The solution extended reliable forecasting from three to nine months (a 200% improvement), cut quote approval time by 20% for domestic and 25% for international customers, improved decision-making and production planning, and increased overall sales transparency and customer satisfaction.
Andreas Kramski
CEO