Case Study: Ex-Cell Kaiser unifies customer data and streamlines order flow with SugarAI

A SugarCRM Case Study

Ex-Cell Kaiser unifies customer data and ships in as little as 10 days with SugarCRM

Ex-Cell Kaiser, a manufacturer of customized trash and recycling receptacles, faced challenges with scattered customer data across its Syspro ERP and a separate CRM system. This led to errors and a lack of visibility, hindering their fast-turnaround shipping promise. To unify customer information and gain a real-time view of every interaction, they partnered with vendor SugarCRM and implemented the Sugar for Syspro integrated solution.

The solution involved SugarCRM migrating historical data and integrating its platform directly with the Syspro ERP. This provided Ex-Cell Kaiser with full customer visibility, accurate data syncing, and streamlined workflows from opportunity to invoice. The results included less time spent on manual checks, more actionable customer records, and a solid foundation for effective workflow, as reported by the company's management.


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