Case Study: EIS Inc. achieves 95% CRM utilization with SugarCRM

EIS - Customer Case Study

EIS Inc., a distribution and fabrication company based in Atlanta, GA, faced the challenge of improving CRM adoption and streamlining a complex ERP landscape after moving from Salesforce. The company wanted to make better use of CRM data, increase user discipline, and gain more value from its sales processes using SugarCRM and sales-i.

SugarCRM helped EIS implement a more disciplined CRM approach, integrate sales-i for AI-driven sales insights, and simplify operations so the platform could do more of the work. As a result, EIS increased CRM utilization from 30% to 95% and improved operational efficiency, showing a strong measurable impact from the SugarCRM solution.

EIS

Aadil Ahmed

CRM and Marketing Automation Manager