Case Study: Access Group achieves $1 million in net new revenue with SugarCRM

Access Group drives $1 million in net new revenue with SugarCRM

Access Group, a leading international business software vendor, needed a cloud-based CRM solution to unify its service offerings and prevent customers from seeking CRM elsewhere. They evaluated building, acquiring, or partnering, and chose to partner with SugarCRM, implementing their Sugar OEM Edition to integrate seamlessly with their existing business software suite.

The solution from SugarCRM provided a flexible, open-source platform that allowed Access Group to quickly build and market their own OEM version. This partnership enabled a swift time-to-market and reduced costs. The results were significant, with Sugar generating about $1 million in sales, accounting for roughly 25% of net new business for Access Group's aCloud unit within a year.

Access Group