Case Study: AT&T achieves 1,000+ film submissions in 3 weeks with Submittable

AT&T Reaches Film Submission Goal in Just 3 Weeks

AT&T needed to expand the reach and submission volume for its AT&T Film Awards and set an ambitious target of 1,000 short-film entries. To meet that challenge, AT&T switched from its previous vendor to Submittable, using Submittable’s review platform and marketing services to better manage video submissions and connect with emerging filmmakers.

Submittable implemented an optimized submission form, large-file sharing, targeted marketing, and access to its 600K active creatives, plus a collaborative review workflow for judges. As a result, AT&T hit its submissions goal in just three weeks, received entries from 41 states, had to close the window early due to overwhelming response, and continues to partner with Submittable to surface new talent.

AT&T

Dave Okamoto

Senior Marketing Manager