Case Study: Telus improves in-store speaker comparison and shopping experience with Stingray Business Sound Table

Telus - Customer Case Study

TELUS wanted to create a more engaging in-store experience for shoppers in its flagship locations, helping them compare Bluetooth speakers and evaluate sound quality more easily. To support this challenge, Stingray Business developed the TELUS Sound Table, an interactive speaker-testing solution with a sleek design and a custom app.

With Stingray Business’ Sound Table, customers can control all of the speakers in store through a user-friendly interface and test them across a wide range of music genres. The result is a fun, hands-on buying experience that reduces shopping anxiety and helps customers choose the speaker that best fits their needs, though no specific measurable impact was provided.

Telus