Case Study: Phodega achieves faster growth, smoother operations, and expanded revenue with Square

Phodega’s Journey From Bridging the Gap to Building a Booming Business

Phodega, a Chicago-based Asian American noodle and snack shop, set out to make Vietnamese food more approachable while growing from a tiny, 26-seat space and just two employees. Early on, the restaurant relied on Square Terminal and paper tickets, but order tracking was difficult as menu complexity and business volume increased.

Square helped Phodega streamline operations with Square Restaurant KDS and integrated POS tools, improving kitchen organization, order speed, and menu management as foot traffic doubled and staff grew from 2 to 20. The results included smoother service, better reporting for menu decisions, and more flexibility to run payroll, invoices, and catering on the go, helping Phodega unlock new revenue streams and support continued growth.

Phodega

Nate Hoops

Co-owner