Case Study: Blade and Timber achieves rapid multi-location growth with Square

How This Axe-Throwing Business Grew to 6 Locations in 8 Years With Square

Blade and Timber, an axe-throwing entertainment business within Swell Spark, needed a fast way to launch, manage food-and-alcohol requirements, and scale across locations. With Square, CEO Matthew Baysinger was able to go from concept to opening in about 60 days and keep operations flexible as the business grew from a warehouse pilot into a multi-site experience.

Square, including Square for Restaurants and Square Invoices, helped Blade and Timber customize its POS, simplify staff onboarding, and close sales faster for large events and B2B bookings. The result was rapid expansion to six locations in eight years, with 30%–40% of sales coming from invoiced event business and a single platform now supporting multiple brands and real-time reporting across the company.