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145 Case Studies
A Square Case Study
Harlem Biscuit Company, founded by Chef Melvin “Boots” Johnson in New York City, grew out of a pandemic pivot from selling chicken and biscuits from his garage. As the business expanded, Boots and his partner Warren Satchell faced the challenge of running more of the operation themselves, including launching a website, pulling data reports, and setting up contactless ordering. Square helped provide the business tools they needed to manage these growing demands.
Using Square, Harlem Biscuit Company streamlined operations and became more comfortable with the technology behind its business. The company used Square’s connected tools to improve efficiency, support online and in-person sales, and better position itself for future growth. The result was a stronger operational foundation, with the team using data and systems to help prepare for expansion into new channels and, eventually, a brick-and-mortar location.
Melvin “Boots” Johnson
Chef