Square
145 Case Studies
A Square Case Study
Grand Central Bakery, a beloved Seattle and Portland bakery with 12 locations and a large wholesale business, needed a way to stay operational during COVID-19 while serving customers who wanted minimal contact and convenient ordering. The company turned to Square, including Square Websites and Square Gift Cards, to support online ordering and manage multi-location sales.
With Square, Grand Central Bakery quickly launched online ordering and made it a major revenue channel, with online orders reaching 30% of total orders during the pandemic and still accounting for 20% today. Square also gave the team a clear view of performance across all 12 cafes through Square Dashboard, helping them compare sales over time and respond directly to customer feedback, strengthening relationships and improving the customer experience.
Claire Randall
Chief Executive Officer