Sprout Social
120 Case Studies
A Sprout Social Case Study
Chickasaw Country is a tourism organization covering 13 counties in south‑central Oklahoma; Koch Communications manages its social strategy and the annual Best of Chickasaw Country campaign. The challenge was coordinating content, measurement and reporting across multiple businesses and Facebook Pages (10 pages/clients) while giving stakeholders clear, comparable metrics that demonstrate campaign impact.
Koch Comm adopted Sprout Social to centralize reporting and daily insights, using the Facebook Pages report to identify top posts and share digestible metrics with clients. The platform streamlined cross‑page management, helped start conversations about measurement and benchmarking, and supported campaign success—its most successful organic content reached 79,976 people and drove 5,318 click‑throughs.
Marek Cornett
Social Strategist and Account Executive