Case Study: Cookies achieves scalable social media management with Sprinklr

How Isabelle Garson went from video store clerk to Cookies' social media manager

Cookies, the cannabis and lifestyle brand, needed a way to build a scalable social media system for hundreds of retail locations while navigating strict platform rules and repeated account deactivations. The team also needed better tools to manage content, listening, and reporting across Instagram, Facebook, and TikTok.

Cookies chose Sprinklr’s Unified-CXM platform, using Sprinklr Social and Sprinklr Insights to manage digital assets, publish content, and analyze customer and content data. With Sprinklr, Cookies added a customizable content library, direct TikTok publishing, and reporting tied to scheduler data, helping the team improve workflow and start seeing clearer ROI from its social strategy.

Cookies

Isabelle Garson

Social Media Manager