Case Study: Teapigs increases AOV by 33% with SparkLayer

Teapigs see a 33% increase in average order value after launching their new B2B channel using SparkLayer

teapigs, a UK-based company known for its high-quality whole-leaf tea, faced the challenge of processing B2B orders manually through phone and email. This created a disjointed experience for their customers and team, and previous solutions for a B2B website were deemed too complex and costly. They turned to SparkLayer to find a solution that would work with their existing Shopify setup.

By implementing the SparkLayer B2B ecommerce platform, teapigs enabled a new self-service ordering channel that provided customers with 24/7 access, volumetric pricing, and account management. This seamless integration with Shopify allowed for faster order processing and fulfillment. As a result, teapigs saw a 33% increase in average order value and significantly improved the customer experience, finally delivering on years of feedback.

Teapigs

Reece Downey

Head of eCommerce