Case Study: The Breezes Bali achieves a 35% increase in incremental room nights and $107K in direct booking revenue with Sojern

The Breezes Bali Partners with Sojern to Grow Incremental Direct Bookings by 35%

The Breezes Bali Resort & Spa, a 130-room boutique property near Seminyak Beach, needed a way to compete with third-party booking channels for direct reservations without committing to costly upfront marketing fees. The resort sought a targeted approach to reach travelers and grow direct revenue.

By partnering with Sojern’s commission-based digital marketing—running Display, SEM and Facebook/Instagram campaigns—the resort reached travelers searching for Bali and paid only for completed stays. Over 19 months Sojern generated $107,991 in direct booking revenue, produced a 30–40% increase in incremental revenue and drove a 35% rise in incremental directly booked room nights.

The Breezes Bali

Andika Praba

Corporate E-Commerce Manager