Case Study: SuperShuttle exceeds eCPA goals by 54% and gains 20% more reservations with Sojern

SuperShuttle - Customer Case Study

SuperShuttle, an airport ground-transportation provider, needed a more sophisticated marketing platform to reach travelers at the moment they were planning airport transfers — specifically people who had just booked flights or checked in but hadn’t arranged transportation — while lowering cost per reservation and boosting brand awareness.

By partnering with Sojern to target travelers in key markets at the right moment, SuperShuttle exceeded its eCPA goals by 54%, increased reservation volume by 20%, and reached high-value audience segments such as leisure travelers and groups of four or more, driving more bookings while reducing cost per reservation.

SuperShuttle

Anna Wozniak

Director of Marketing & Partner Relations