Case Study: Ecselis achieves 5:1 ROI and 280+ direct bookings with Sojern

Sojern Drives Direct Bookings with a Higher ROI for a Hospitality and Serviced Apartment Brand in APAC

A leading APAC hospitality brand offering hotels and serviced residences partnered with digital performance agency Ecselis to reach in-market travelers more effectively. In a crowded, competitive space they needed a more targeted approach to drive direct bookings and meet aggressive ROI targets.

Ecselis deployed Sojern display campaigns that leveraged Sojern’s large in-market traveler data set and an always-on strategy. The partnership drove more than 280 direct bookings, a 1.8x increase in bookings from UK and US markets, a 5:1 ROI for both hotel and serviced-residence offerings, and tripled revenues in key target markets—making Sojern the top performer on the client’s plan.

Ecselis

Samardeep Perka Shanker

Manager Performance Marketing