Case Study: Hotel Wandl boosts direct bookings with Sojern

Hotel Wandl generates €105,669 in direct booking revenue with Sojern

Hotel Wandl, a hotel in Vienna facing intense competition, sought a more targeted way to reach travelers online to grow its share of direct bookings. To achieve this, they partnered with vendor Sojern and implemented its Pay on the Stay, commission-based advertising solution.

Sojern's solution generated €105,669 in direct booking revenue over 20 months and contributed to an overall increase in Hotel Wandl's direct bookings. The risk-free, commission-based model meant the hotel only paid Sojern after a completed stay, establishing an efficient and effective partnership.

Hotel Wandl