Case Study: Hotel on Rivington achieves 166 direct bookings and $134K revenue in 6 months with Sojern

Hotel on Rivington - Customer Case Study

Hotel on Rivington is a boutique Lower East Side hotel known for its spacious rooms, skyline views and trendsetting position in Manhattan hospitality. Facing intense local competition and determined to stay ahead, the general manager sought a marketing solution that would drive direct bookings without adding to the team’s workload.

Sojern created custom ads and used data-driven targeting and RevDirect™ to reach the hotel’s ideal, higher-quality guests while handling reconciliation transparently. In six months the campaign delivered 166 direct bookings, $134,030 in revenue and an 8:1 ROI, with the hotel benefiting from a pay-for-performance, low-risk partnership.

Hotel on Rivington

Daniel Tennant

General Manager