Sojern
117 Case Studies
A Sojern Case Study
Hotel Angeleno, a casual-luxury hotel in Los Angeles, needed to increase site-direct bookings, promote seasonal offers, and boost occupancy during shoulder seasons. They partnered with Sojern to target local drive-market customers and in-market travelers searching for hotels or flights to the LA area.
Sojern ran an optimized display campaign and handled setup, creative and reporting under a commission-based model, generating on average 10% of monthly reservations. The program delivered an additional 52 bookings per month, more than $204K in incremental revenue, and actionable insights (peak bookers on Tuesdays and Wednesdays at lunch).
Erica Mau
Marketing Manager