Case Study: Constance Hotels & Resorts achieves higher direct booking revenue and efficiency with Sojern

Constance Hotels & Resorts boosts Sojern-driven revenue 294% with Sojern

Constance Hotels & Resorts, a hotel group with a small marketing team, faced challenges in achieving desired results from their digital marketing efforts. Their in-house process of creating static banner ads was also time-consuming. They partnered with vendor Sojern for programmatic display and social media advertising, seeking greater efficiency and performance.

Sojern implemented a solution that included creating and managing custom HTML5 ad creatives across the customer's portfolio, saving the Constance team significant time. The results were substantial: Sojern drove over $1.4 million in direct booking revenue across seven properties in six months, achieving a 294% year-over-year revenue increase from their efforts and bookings with a 9% higher average daily rate.

Constance Hotels & Resorts

Aman Dosieah

E-Marketing Executive