Case Study: Michael Kors improves customer service and marketing with Sobot

Michael Kors Succeeded in Both Customer Service and Marketing with Sobot’s Solution

Michael Kors, a globally renowned luxury fashion brand, faced the challenge of balancing high-quality customer service with proactive marketing. They needed an all-in-one platform to unify their customer contact channels and integrate their internal systems. The vendor Sobot provided its customer service solution to address these needs.

Sobot implemented its all-in-one platform to unify customer reception channels and integrate MK's internal CRM and order systems. Additionally, Sobot's WhatsApp Business API enabled effective marketing outreach. This solution from Sobot led to an 83% reduction in response time, a 95% customer satisfaction (CSAT) score, and a 20% increase in conversion rate.

Michael Kors

Ebrahim Hyder

Vice President of Customer Service