Case Study: West Lothian College achieves a 600% increase in survey response rates with SmartSurvey

West Lothian College boosts survey response rates 600% with SmartSurvey

West Lothian College needed to improve student survey engagement and data consistency after facing difficulties with previous software providers, including challenging API integration and unreliable anonymous linking of responses. They turned to the vendor SmartSurvey for its Enterprise solution to address these issues.

SmartSurvey provided an easy-to-use platform with well-documented APIs and dedicated support, enabling seamless integration with systems like Power BI and improving email delivery. This implementation led to a dramatic 600% increase in the response rate for their annual Induction Survey, achieving over 50% responses on most surveys and enabling better data visualization for decision-making.

West Lothian College