Case Study: Bank of Bahrain and Kuwait streamlines multilingual customer feedback with SmartSurvey

Bank of Bahrain and Kuwait cuts survey creation from days to minutes with SmartSurvey

The Bank of Bahrain and Kuwait (BBK) faced significant challenges in gathering timely and actionable customer feedback. Their CX team struggled with time-consuming manual processes, low engagement due to unbranded surveys, and difficulties reaching Bahrain's multilingual population. To overcome these barriers to customer-centricity, BBK partnered with SmartSurvey, leveraging its customer experience software and survey platform.

SmartSurvey provided a secure, user-friendly solution featuring custom branding, automated API-triggered surveys, and multilingual support. This implementation dramatically reduced survey creation and analysis time from days to minutes, while branded links and Arabic translations significantly increased customer participation rates. BBK’s team gained real-time, actionable insights through automated dashboards, enabling quicker, data-driven decisions to enhance the customer experience.

Bank of Bahrain and Kuwait