Smartling
58 Case Studies
A Smartling Case Study
SurveyMonkey sought to accelerate its global growth by offering its product and customer service in users' native languages. The challenge was that internationalizing their code was expected to be a lengthy, expensive process that would consume significant engineering resources. They needed to launch nearly a dozen new language sites in half the standard time without it becoming a financial drain.
Using the Smartling cloud-based translation management system and its Global Delivery Network, SurveyMonkey launched its first translated language in only six weeks with minimal developer support. The solution automatically captured and delivered translated content. As a result, SurveyMonkey launched 10 new languages in just six months. The increased web traffic and new subscriber sign-ups offset the platform's monthly costs almost immediately.