Case Study: BMJ achieves 54% faster time-to-publication and a 75% cut in project-management effort with Smartling

BMJ Translations to help create a healthier world

BMJ, a global medical publisher working to improve healthcare access worldwide, faced a complex, email-based translation workflow as it scaled multilingual content. Relying on native-speaking doctors to review translations and juggling multiple agencies created slow, error-prone handoffs and bottlenecks, while the team needed to translate up to 4 million words in under a year without ballooning costs.

By adopting Smartling’s cloud translation management system, BMJ automated its workflow, centralized translation memory, and enabled real-time review and reporting. The change cut time-to-publication by 54% (from 13 to 6 weeks), reduced new translation volume by 21%, and slashed project management effort by 75%, allowing BMJ to publish faster, lower costs, and focus on content development across websites, products, and API integrations.

BMJ

Lisa Parker

Content Manager